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DALLAS - June 15, 1998 Retailers Gain Comprehensive POS, Electronic Shelf-Label System DALLAS - June 15, 1998 - ICL Retail Systems and Eldat Communications Ltd. are helping retailers increase their pricing flexibility and reduce labor-intensive tasks by integrating their technologies to create GlobaLABEL™, a comprehensive electronic shelf-label (ESL) system. "This product expands retailers' capabilities with a comprehensive solution designed to help them increase margins," said Austen Mulinder, vice president, ICL Retail Systems, North America. The GlobaLABEL system integrates Eldat's electronic shelf-label solution with point of sale systems, such as GlobalSTORE™, ICL Retail Systems' point-of-sale solution. Both products share an architecture based on open-systems standards and Microsoft® technologies. GlobalSTORE is a comprehensive in-store platform, upon which to build solutions for the rapidly changing retail environment. ESL systems provide automatic updates of the prices on the shelves, thus eliminating the need for labor-intensive, paper-label maintenance. It also enables pricing flexibility. GlobaLABEL has enhanced capabilities further than other ESL systems by providing a complete in-store communication solution. GlobaLABEL supports a broad range of integrated in-store applications such as, price verifiers, electronic loyalty programs, customer tracking systems and multimedia advertising. "This combination is a win-win for ICL Retail Systems, Eldat and retailers worldwide," said Mulinder. "Retailers are able to communicate with customers via GlobaLABEL at the point of purchase, and their sales associates at the point of price-decisions. We're excited about this new strategic partnership with Eldat that offers full compatibility between GlobalSTORE and GlobaLABEL, both of which are stand-alone applications. This is our continuing effort to provider retailers with consumer-centric solutions." "Expanding our existing strategic partnership with ICL Retail Systems in Europe to North America further strengthens our market position," said Yossi Smoler, Eldat's president and chief executive officer. "We are confident that ICL's GlobalSTORE strategy will continue to play a major role in the retail market." ICL Retail Systems, based in Dallas, TX, is one of the world's largest suppliers of retail information systems for retail in-store and headquarters environments. It provides products and service such as PrecisionRetailing™, a comprehensive strategy and portfolio that helps retailers improve bottom-line profitability by targeting retailers' loyal customers; InteractiveRetailing™ which helps retailers capitalize on the multi-media shopping trend and provides the tools and services to make the customer's shopping experience more informative and fun; and GlobalSTORE a complete software solution including the strategy, design, tools and materials that retailers need to construct customized solutions. For more information about ICL Retail Systems, contact Roy Miller at (214) 521-8596 or rmiller@mbapr.com More information can also be found at http://www.iclretail.com. Eldat, based in Bnei-Brak, Israel, is the leading supplier of Electronic Shelf Label (ESL) systems. Eldat's unique technology in the InfraRed communication field, based on experience in the development of Electronic Defense Systems and Integrated Circuit Design (ASIC), has been applied to make ESL systems. Eldat has carried shelf-label systems several steps further by developing a complete in-store communication solution. Eldat's ESL systems have been installed in many stores in Europe and Israel during the past three years. For more information about Eldat, contact Tal Shaked at +972 3 618 2299 or tal@eldat.com |
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